January 14th, 2010 by Joe Alter | No Comments | Filed under Uncategorized
My name is Joe Alter and I am one of the founding partners or Yowza Fitness. I’ll be blogging on a regular basis on all things fitness, including treadmills, elliptical trainers, and especially our unique products like the Captiva VME variable motion elliptical and our brand new Core X trainer.
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When you are browsing around our website you may notice that we have a lot of technical terms and industry-specific language associated with our products and manufacturing processes. Well that is because we all come from a background of fitness purists who believe that there is a right way and wrong way to build fitness equipment and it is well worth the extra time and effort to get the bio-mechanics right when it comes to “feel-based products like elliptical machines.
Speaking for myself, I have always been fascinated by the physiology of exercise dating back to my days in College as a pitcher and 3rd basemen for coach Eddie Stanky at the University of South Alabama. I would spend hours trying to understand how to get more mileage out of the human body whether it was trying to crack 90mph on my fastball, hit the ball out of the park without over-swinging, or just avoiding injury with the proper mechanics.
Not surprisingly, I surrounded myself with like-minded people over the years resulting in the formation of Yowza Fitness – America’s premier factory direct fitness equipment company. Feel free to give us a call or drop us a line to discuss our products and how they were developed. We would love to chat with you!
January 14th, 2010 by Joe Alter | No Comments | Filed under Running
Gary and Amby Burfoot
Check out this blog post by Amby Burfoot (Editor at large for Runner’s World Magazine) http://footloose.runnersworld.com/ After winning the 1968 Boston Marathon he has continued to run for over 40 years! But some of us are not as fortunate to have survived the injury bug. Running outdoors on asphalt is OK for those thin guys who don’t have enough body-weight to inject heavy trauma onto their joints, but many people need to make the switch to a soft shock-absorbing treadmill.
That’s why our engineers at Yowza Fitness have spent years studying impact and knee sheer and designing better and better shock absorption systems with each new generation of treadmill we build. Our current line-up of treadmills features the best-selling Keewadin folding treadmill which utilizes the patented swing arm impact absorption system. Swing arm absorbs impact in the front of the belt where your foot lands on the deck but allows for a firm and stable surface in the rear of the belt to push off of. Check out the Keewadin here www.yowzafitness.com/Treadmills/Keewadin-Folding-treadmill